Traverse City Horse Shows Welcomes Back CaptiveOne Advisors as Presenting Sponsor of Great Lakes Equestrian Festival

CaptiveOne Advisors will return in 2022 as presenting sponsor of the Great Lakes Equestrian Festival (GLEF), running July 6 through August 14 as part of the celebrated Traverse City Horse Shows in Traverse City, MI.

In addition to unwavering support that has facilitated property-wide improvements at Flintfields Horse Park, CaptiveOne Advisors will continue its presentation of the $30,000 CaptiveOne Advisors Leading Jumper Rider Bonus at the conclusion of the 12-weeks Traverse City Horse Shows season. In 2022, GLEF will also feature six weeks of show jumping, hunter and equitation competition, including CSI2*, CSI3* and CSI5* events along with the Dudley B. Smith Equitation Championship, inclusion in the Major League Show Jumping roster, a World Championship Hunter Rider (WCHR) Week and a $25,000 USHJA International Hunter Derby.

“Dedicated support from CaptiveOne Advisors and it’s ShowPlus™ program has afforded us the opportunity to present unique offerings to Traverse City Horse Shows athletes across all disciplines, and we are looking forward to working with their team again in an effort to continue to elevate these events,” said Matt Morrissey, Director of Traverse City Horse Shows. “Our partners are an integral piece of keeping events relevant and successful. We are very grateful to have CaptiveOne Advisors as a part of the Traverse City Horse Shows experience once again.”

CaptiveOne Advisors, a family of companies that offers captive assessment, formation and management services, began a partnership with Traverse City Horse Shows in 2019. Competitors at Traverse City Horse Shows are automatically enrolled in the VenturePlus™’s ShowPlus™ program, powered by CaptiveOne, which is designed to reimburse out-of-pocket costs arising from an accident or illness that may not be covered by insurance.

VenturePlus™ powered by CaptiveOne provides innovative new specialized benefit programs that deliver peace of mind. The programs are turnkey – from marketing and administration to technology. VenturePlus™ currently offers four unique programs, ShowPlus™, AcutePlus™, TravelPlus™ and BreederPlus™, to protect equestrians from the everyday risks from breeding and veterinary care to traveling and showing around the globe allowing equestrians to focus on their sport and the horses they love with peace of mind knowing that their passion is protected.

“We are dedicated to our support of horse sport and are very excited to be returning as the presenting sponsor of GLEF,” said CaptiveOne’s Founder & CEO, Wayne Jenkins. “We are honored to be able to work with some of the most highly regarded equestrian events in the country, and Traverse City Horse Shows is among the top of that list. Being a part of its growth and success over the last several years has been a thrill for CaptiveOne Advisors. We are eager to continue being a part of that success this year.”

For more information about AcutePlus™ or ShowPlus™, visit and

For more information on CaptiveOne and the services it offers, visit

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