Welcome
Dear Vendor,
Welcome to Traverse City Horse Shows! We are so pleased to have you join us at Flintfields Horse Park for the 2026 season and look forward to a wonderful summer together.
Each summer, TCHS hosts 13 weeks of world-class equestrian competition — from our TC Spring Series in June through the Tournament of Champions in September — drawing more than 60,000 attendees and generating over $130 million in regional economic impact. As a vendor, you'll be at the heart of it all, with direct access to a passionate community of competitors, trainers, families, and spectators who make the vendor experience a cherished part of their time at the show.
This Welcome Kit contains everything you need to know to prepare for your time on the show grounds: your season schedule, space details and pricing, vendor policies, move-in and move-out procedures, and key contacts. Please read it carefully, and don't hesitate to reach out with any questions — we're here to help make your season a success.
We look forward to welcoming you to the grounds.
2026 Season Schedule
Your vendor space is approved for the weeks you selected on your application. The full 2026 season schedule is below for reference. Shows run Wednesday through Sunday each week, with visitor traffic highest on Friday through Sunday.
| Series | Week | Dates |
|---|---|---|
| TC Spring Series | June 3 – 28, 2026 | |
| TC Spring Series | TCS I | June 3 – 7 |
| TC Spring Series | TCS II | June 10 – 14 |
| TC Spring Series | TCS III | June 17 – 21 |
| TC Spring Series | TCS IV | June 24 – 28 |
| Great Lakes Equestrian Festival | July 1 – August 9, 2026 | |
| Great Lakes Equestrian Festival | GLEF I | July 1 – 5 |
| Great Lakes Equestrian Festival | GLEF II | July 8 – 12 |
| Great Lakes Equestrian Festival | GLEF III | July 15 – 19 |
| Great Lakes Equestrian Festival | GLEF IV | July 22 – 26 |
| Great Lakes Equestrian Festival | GLEF V | July 28 – August 2 |
| Great Lakes Equestrian Festival | GLEF VI | August 5 – 9 |
| Tournament of Champions | September 2 – 20, 2026 | |
| Tournament of Champions | TOC 1 | September 2 – 6 |
| Tournament of Champions | TOC 2 | September 9 – 13 |
| Tournament of Champions | TOC 3 | September 16 – 20 |
Booth Sizes & Pricing
All tents include wood flooring, sides, and electricity. Water is available upon request. Pricing varies by show series. A 6% Michigan sales tax and 4% credit card convenience fee apply to all transactions.
TC Spring Series
June 3 – 28| Duration | 10×10 | 12×12 | 15×15 | 20×20 |
|---|---|---|---|---|
| Weekly | $600 | $750 | $950 | $1,250 |
| Series (4 Weeks) | $1,250 | $1,600 | $2,000 | $2,600 |
Great Lakes Equestrian Festival
July 1 – August 9| Duration | 10×10 | 12×12 | 15×15 | 20×20 |
|---|---|---|---|---|
| Weekly | $1,000 | $1,200 | $1,350 | $1,750 |
| Series (6 Weeks) | $3,000 | $4,000 | $5,000 | $6,500 |
Tournament of Champions
September 2 – 20| Duration | 10×10 | 12×12 | 15×15 | 20×20 |
|---|---|---|---|---|
| Weekly | $500 | $650 | $850 | $1,000 |
| Series (3 Weeks) | $1,000 | $1,250 | $1,500 | $2,000 |
Trailer / Building Vendors
$25 per linear foot, per week.
10% discount for the full season (13 weeks).
Food Vendors
20% of gross sales or $1,000 per week — whichever is greater.
Weekly sales report required by Sunday of each show week.
Vendor Locations
Location preferences may be noted on your application. Placement is not guaranteed — sponsors and vendors committing to longer stays receive priority. TCHS will confirm your assigned location prior to your arrival.
The Hilltop
Situated in the heart of the action beside the Cabana Coast Club, overlooking the Grand Prix Schooling Ring and Jumper 2. The Hilltop is a destination for competitors and spectators alike — maximum visibility and foot traffic throughout the show week.
Competitors & SpectatorsBoutique Vendor Row
A prime location for equestrian retailers, boutique clothing shops, and food trucks. This curated shopping boulevard is ideal for vendors looking to showcase and sell products to a browsing, engaged audience.
Retail & FoodStable Row
A high-traffic area perfectly positioned for equestrian businesses serving riders, trainers, grooms, and other equine service providers. If your products or services are geared toward the horse-and-rider relationship, Stable Row puts you right where your customers are.
Industry & TradeRules & Policies
Acceptance & Confirmation
- Submission of a vendor application does not guarantee acceptance. You will receive a confirmation email from TCHS upon approval.
- Confirmed vendors must keep a valid credit card on file at all times.
Payment
- Weekly payments are due by the following Tuesday of each show week.
- Payment may be made by check, wire, or credit card. If payment is not received by Tuesday, TCHS will charge the credit card on file.
- A 6% Michigan sales tax and a 4% credit card convenience fee apply.
Space & Subleasing
- Subleases and shared spaces must be approved in advance by TCHS management.
- All vendors must be approved and assigned a designated space before operating on the property. No selling from vehicles or unapproved locations is permitted.
Vendor Hours
- All vendors are encouraged to be open Wednesday–Sunday, 9 AM – 5 PM. Visitor traffic is typically highest Friday through Sunday.
- Food vendors must be open by 9 AM through 4 PM, or through the end of the show day, whichever is later.
Certificate of Insurance
- All vendors must provide a valid Certificate of Insurance (Acord Form #25-S) prior to operating on the grounds. Coverage must be in effect from setup through takedown.
- The following must be named as Specially Designated Additional Insured:
Flintfields Horse Park and Traverse City Horse Shows, LLC - Email your certificate to vendor@traversecityhorseshows.com.
Grey Water (Food Vendors)
- Food vendors with grey water must have their grey water tank emptied regularly. Grey water must not be discharged onto the soil at Flintfields Horse Park under any circumstances.
- Grey water pump-out services are available through Security Sanitation: info@securitysanitation.com.
USEF Safe Sport
- All vendors must check staff and volunteers against the USEF Safe Sport Sanctions List prior to and throughout the event.
- No individual on the sanctions list may volunteer or work for a vendor at the event.
TCHS Staff, Official & Judge Vouchers
TCHS provides complimentary vouchers to show staff, officials, and judges that are redeemable at any food truck or food stand on the property.
Food vendors should collect these vouchers throughout the week and deduct the total value from their weekly commission check on Sunday.
Move-In & Move-Out
- Move-in takes place on Tuesday of each show week between 8:00 AM and 5:00 PM.
- Please provide your estimated time of arrival in advance. Arrivals outside this window must be coordinated with TCHS prior to arrival.
- Vehicles are permitted on The Hilltop and Boutique Vendor Row on Tuesday during move-in only. Move vehicles to designated parking once unloading is complete.
- All vendors must be fully moved out by 5:00 PM on Monday of each show week.
- Vehicles are permitted on The Hilltop and Boutique Vendor Row on Monday during move-out only.
- Vendors are responsible for leaving their space in the same condition as received. Damage to the tent, flooring, or surrounding area may be charged to the vendor.
Contact Us
Our team is here to support you before and throughout the season. Don't hesitate to reach out with any questions.
General Vendor Inquiries
6535 Bates Rd, Williamsburg, MI 49690
